Case Study

The Client

National University of Singapore
Open House Concepts

NUS opens its doors to prospective students annually during the NUS Open House around mid March. Held at NUS Sports and Recreation Complex. this important annual event sets to publicise and generate greater awareness on the students’ programmes to prospective students.

The Challenge

DB has been invited in three closed tender exercises as a member on their panel of creative agencies.

Datum Branding’s Solution

Each year, DB focussed on a strong theme to capture the university’s branding experience. See images for a visual representation.